A creamy powder that you can apply wet or dry for a personalized and natural finish. Formulated with ActiveForceTM technology, this powder foundation is synchronized with the skin to resist temperature, humidity and movement. Developed with Responsive Sensory Technology, it adapts to the tone, texture and condition of the skin to provide a sublime finish. 24-hour durability. Modular medium coverage. Immediately smoother, flawless skin. Modular. Breathable. Does not crack. In a range of infallible shades. The special double-sided sponge is designed to catch the ideal amount of product. Use the black side for wet application and the white side for dry application.
Instructions for use:
Apply the foundation dry if you are looking for a matte and natural-looking finish. If you are looking for a greater coverage and a more impeccable finish, apply it wet.
The name "Shiseido" comes from Chinese Yi Jing, the Book of Changes from the Four Books and Five Classics of Confucianism. While our products have their origins in cutting-edge western pharmaceuticals, the company takes its name from eastern philosophy. This forward-thinking blend of Western science and Eastern wisdom has always been the cornerstone of Shiseido.
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